March 22nd, 2012
The hair inspiration: Brazilian bombshell Izabel Goulart
The magic potion: Pioneered in Brazil, keratin-based hair treatments fend off frizz while strengthening strands. By gorging locks with naturally derived keratin, the protein lost through damage is replenished. Now you can get the Brazilian experience at home with drugstore treatments offering two full weeks of frizz-free glory.
LaCoupe orgnx Brazilian Keratin 14 Day Smoothing Treatment $12.99. orgnx.com